In an exciting move set to delight British fans of the quintessential spy franchise, ITV has inked a new agreement that heralds the arrival of 25 official James Bond films on its platforms.
For the first time, viewers will be able to stream the Bond saga on a free, ad-supported video-on-demand (AVOD) service in the UK, through ITV’s streaming service – ITVX, alongside traditional linear broadcasts on ITV4.
While all 25 films will eventually be available to stream, the schedule is somewhat complex, as the films are set to be added to ITVX daily instead of all at once (see full details below).
A New Era for 007: Streaming Meets Linear
The James Bond series, a staple of cinematic action and British cultural heritage, will be introduced to ITV4 starting March 4, with a unique distribution approach.
A select film representing each of the legendary actors who have portrayed the iconic spy will be aired daily for the first week, beginning with Goldfinger:
- March 4: Goldfinger
- March 5: On Her Majesty’s Secret Service
- March 6: The Spy Who Loved Me
- March 7: Licence to Kill
- March 8: GoldenEye
- March 9: Skyfall
After its linear airing on ITV4, each film will be available on ITVX for streaming, for 30 days.
This means that ITVX will be James Bond’s catch-up service in this case – you won’t be able to stream all 25 films on ITVX all at once, but only once each of them airs on ITV4 – and then for 30 days.
As of this writing, ITVX has not released the full daily schedule, but all 25 films will eventually air and stream – and the cycle (linear airing, then 30 days of catchup) will repeat several times a year.
The list of films includes:
- Dr. No
- From Russia With Love
- You Only Live Twice
- On Her Majesty’s Secret Service
- Diamonds Are Forever
- Live And Let Die
- The Man With The Golden Gun
- The Spy Who Loved Me
- For Your Eyes Only
- A View To A Kill
- The Living Daylights
- Licence To Kill
- Tomorrow Never Dies
- The World Is Not Enough
- Die Another Day
- Casino Royale
- Quantum Of Solace
- No Time To Die
Notably, the 25 official Bond films were previously available on Amazon’s Prime Video in the UK but are now only available to rent or purchase (digitally).
In addition to the main film lineup, ITVX promises to enrich the viewing experience with additional Bond-themed content.
Viewers can look forward to feature-length documentaries such as Everything Or Nothing: The Untold Story of 007, and Being James Bond: The Daniel Craig Story, offering a deeper dive into the legacy and making of this storied franchise.
How To Watch James Bond On ITVX
In addition to the on-demand content, you can also stream all of ITV’s live channels via the app, as well as several “themed” ad-supported live channels that are dedicated to a single series or theme (but not on Freeview Play devices and TVs).
While ITVX is a free streaming service first and foremost, based on adverts, it also has an optional Premium tier that removes all the adverts – and also gives you access to most of the content from BritBox and Studio Canal Presents..
ITVX Premium normally costs £5.99/month or £59.99/year.
ITVX has quickly proven its mettle by achieving its biggest-ever month for streams in January 2024, with 315 million streams.
The platform saw its highest single day of streams on January 28, with significant viewership driven by popular programs like the FA Cup, Love Island All Stars, and the premiere of Trigger Point Series Two.
It’s also been a huge month for Drama on ITVX, with over 100 million streams (108m) across the genre.
The widely praised and hugely influential series Mr Bates vs the Post Office has been streamed 22 million times, and the gripping After the Flood 20 million.
Since its launch on Sunday, January 28, Trigger Point has already had 9m streams across both series.